Zimbabwe-born and residing in Australia, Hazel Herrington has shown what it takes to be a positive force in a myriad of different directions. International speaker, serial entrepreneur, business coach, empowerment strategist, accomplished business leader and globally recognised philanthropist her work has been praised for positive changes lives across the world, including those of tens of thousands of women and children in Zimbabwe alone. Not slowing down a bit, her energy is infectious and level of work and commitment grows by the day.
“Life is all about giving service,” commented Herrington.“And that’s what I try to do each and every day on one level or another. It could be working with one of my charities, giving an inspirational talk, helping someone start a business or all-of-the-above. The important thing is that we all do our best to try to make the world a better, more loving place.”
Never forgetting her roots, in her native Zimbabwe, Herrington has empowered more than 20,000 people through Youth Empowerment Programs, Women Empowerment Workshops, Feeding Programs, and Prison Empowerment Programs with her Christian Non-Profit Organisations, ‘Destiny Arise’ and ‘I Am Bible Distribution.’She is very passionate about empowering youth in Zimbabwe and works closely with the Ministry of education to encourage youth to stay in school. Part of this work involves her holding yearly youth empowerment programs to motivate, equip and empower youth to stay in school through hearing her personal message and seeing her own example of success, illustrating they too can become the leaders they were born to be, with the adopting the right mindset and making the correct decisions.
In the business world, Hazel Herrington is an in-demand speaker known for her actionable, reputable advice and infectious sense of humor speaker which she employs to help inspire entrepreneurs to start and grow their businesses. She has shared the stage with the worlds most respected and well-known Global Entrepreneurs and Business Tycoons like Tony Robbins, Gary Vaynerchuk, JT Foxx, and Africa’s first billionaire Patrice Motsepe, to huge audiences. Recently, this included Herrington speaking at the National achievers Congress with Tony Robbins to over 8000 entrepreneurs sharing her own inspirational entrepreneurial journey, which has succeeded despite being faced with a great deal of adversity.
Hey Hazel, can you introduce yourself to us?
I am a Zimbabwe-born woman residing in Australia a very proud mum to three children, Whitney, Warren, and Alyssa. My greatest passion has been my love for humanity, I have always been passionate about equipping and empowering others to come out of poverty and that passion led me to become a recognised Philanthropist in Africa and an Advocate for the empowerment of women and youth globally. I attribute a lot of my success to my faith and love for God, my love for humanity stems from him, without him I am nothing and my desire is to please him.
Can you take us through your journey to where you are now?
My journey has been very difficult but the trials have shaped me into successful global entrepreneur that I am today. My Entrepreneurial journey began in Zimbabwe in 2010, I started my first businesses with little and no knowledge of how to start a business. I made a lot of mistakes along the way, trying to do everything on my own in the business was a huge mistake. When I started my restaurant I did all the human resources, accounting, stock control, cooking and overall management of the business on my own. I found myself burnt out, losing a lot of weight and struggling to manage my staff. I realised that in my attempts to save money and do things on my own I was not coping. I then hired an accountant, human resources manager and assistant manager and the business became a huge success for 5 years.
At that time I also realised that I had a burning desire to equip and empower women to come out of poverty and therefore I started two charities ‘Destiny Arise’ and ‘I Am Bible Distribution’. The vision and mission of these charities’ are to inspire, motivate and encourage women to start their own businesses to become economically independent and to empower Youth to stay in school. In 2015 I relocated to Australia after a failed marriage, I realised I needed to increase my own knowledge and skills in small business and entrepreneurship in order to inspire and empower others.
So I started my Business Degree in ‘Business’ at Griffith University majoring in ‘Small Business’ and ‘Entrepreneurship’ and hired a business coach “JT Foxx” to help me expand my Business career. The results have been staggering and I was recently nominated as one of the Top 100 Women of Influence in Australia by the Australian Financial Review.
What is a day in the life of you like?
First thing I do is pray and spend quality time with God, I pray about my concerns, the events of the day and for divine intervention. I then have a protein shake, prepare my daughter for school and I am off to the gym, the rest of my day is spent going over business projects and meeting with clients.
Can you tell us about your wonderful two charities Destiny Arise and I Am Bible Distribution that have been instrumental in the empowerment and education of more than 20,000 people in Zimbabwe through various business workshops you offer?
I Am Bible Distribution is a Christian non-profit organisation that was started in 2010 in Bulawayo, Zimbabwe. The organisations main purpose is to distribute Bibles and Christian literature globally for free, to people all over the world who would otherwise either not have the resources to buy a Bible or cannot access a bible in their own language of origin. We believe God has given us a mandate to fulfill the Great Commission in Mark 16:15 “Go into all the world and preach the gospel to all creation, through the distribution of free bibles. I Am Bible Distribution also runs weekly feeding programs in Matabeleland feeding more than 500 people monthly.
Destiny Arise is an organisation that equips and empowers women, youth and entrepreneurs with the knowledge and skills they need to start, grow and explodes their businesses globally through the distribution of money and business workshops.
Destiny Arise runs three programs:
- Prisoners Empowerment Program. Giving prisoners a message of hope that they can still become the leaders they were born to be.
- Youth Empowerment Program. Empowering youth to stay in school and equipping them with the knowledge and skills to become Job Creators instead of Job Seekers.
- Women’s Empowerment Program. Equipping and empowering women to become economically independent and self-sufficient. Both organisations have empowered more than 20,000 people.
How are you equipping your clients with the tools they need to get unstuck and overcome all self- sabotaging mindsets?
It is important for clients to have a paradigm shift to overcome negative and self-defeating mindsets. They must change the way they think and overcome the poverty mentality. How you think is directly related to how you feel and how you act, negative thoughts breed negative emotions which lead to negative actions.
In your Business Development programme, you offer a step by step guide of how to start and grow a business. How would you say your methods of teaching differ from others on the market?
The program that equips entrepreneurs from scratch on how to start and grow your business, this starts from getting a business name, logo origination, business cards, website development, and marketing, branding and increase your companies brand awareness on all social media platforms. So we hold your hand and equipping you until the business has grown to its first customer.
What 3 business building tips would you give to start-ups on a shoe-string budget?
- Get a business coach
- Get an accountant
- Develop a mindset of low-cost and high profit.
Who does the team involve behind you?
I work closely with a team in Australia and Zimbabwe which includes an operations manager, MC, professional photographer, media, and marketing team, for all our charity work, business workshops, online businesses, and speaking events. I never compromise on media and marketing because branding is everything.
What important factors are considered when looking at the scalability of your business model?
Don’t spend too much money on the business in order to bring in a lot more revenue. Always have the mindset and goal of low-cost and high-profit.
Where can you see yourself within the next 3-5 years?
A politician and global leader.
How are you planning to expand further?
Increasing my brand awareness globally, empowering others, staying ethical and being coachable.
Can you tell us what areas you have struggled in professionally?
Being a woman of colour has some disadvantages, I struggle to get speaking engagements in countries and places where you are judged by your ethnicity.
Have you ever had any other mentor? If so how has this benefitted you to grow?
I have a business coach and mentor JT Foxx, who is the No 1 wealth and business coach in the world. JT has taught me how to maximise my leadership potential, develop my entrepreneurial skills, improve my performance as a speaker, and become the leader I was born to be. I am so proud to have him as my mentor and coach. I have achieved the following this year with his guidance. I am a successful magazine editor for the African region with Business Booster, a Global Brand Ambassador, a recent nominee for the Top 100 Women in Australia, an in-demand speaker, celebrity interviewer, property investor, and a successful business strategist.
What outlets do use to market your services?
Instagram, Facebook, and LinkedIn are all very powerful platforms I use to market my business. 70% of my leads come from Instagram compared to Linked In and Facebook.
Which methods are you using to build your own support network?
Aside from going to business conferences, women’s meetings, speaking events, I do a lot of networking over the internet, thanks in large part to social media platforms such as Facebook community groups, Linked In and Twitter which offer a new, modern, faster and easier way to connect. I also use WhatsApp for my support networks in Africa.
What do you believe are the common misconceptions of being an entrepreneur?
Firstly, that there is a misconception that you have more freedom than someone who has a regular job, entrepreneurship requires a lot of effort and time to birth and launch your business into a reality especially in the starting stages.
Another misconception is that an entrepreneur’s idea can give you a huge head start in business, but that idea needs to be supported and can have the potential to fail if not executed or supported properly.
What would you like to see changed for millennials in business?
The challenges of raising capital are higher than ever, even in fast-growing sectors and the financial sector should invest and have more faith in millennials. Governments can also introduce starting capital loans for university students who leave University to launch their business ideas into reality.
What is the best piece of advice you have received to date?
When analysing a business opportunity, make sure you ask yourself three questions:
- What’s the best thing that can happen?
- What’s the worst thing that can happen?
- What’s most likely going to happen?
If you can’t live with the worst thing that can happen, then don’t do the deal.
What is the number 1 critical lesson you have learned in your career so far?
If someone is unfaithful with little, they can’t be entrusted with much more.
How do you create an evenly balanced work and personal life?
Creating boundaries around quality time spent with family and time spent at work. Most importantly learning to turn your phones off when spending intimate moments with loved ones.
The highlight of your career so far?
Recent Nominee Top 100 Women of Influence Australia by the Australian Financial Review.
What gives you ultimate career satisfaction?
Equipping others with the knowledge, skills, and finances to come out of poverty.
What challenges have you seen to have been presented during the growth of your business?
People being intimated by your success and not asking you for help when you know they need it.
Which other leading entrepreneurs and pioneering game changers do you also admire and why?
JT Foxx, he fears nothing, his work ethic eliminates fear. Ivanka Trump because of her passion for women’s economic empowerment.
How would you say you are intending to use your voice to educate others in the world of entrepreneurship?
Empowering people to become economically independent and self-sufficient equips them to become a “voice” in their communities. My voice is used to create future leaders and job creators.
What is a good article or book you have read recently?
‘The Man Who Took On eBay And Won’ by Jack Ma.
What does your Podcast playlist look like?
Dr. Creflo Dollar, Startup Hustle, Bill Winston, Ted Talks Business, Paula White and Join Up Dots.
How do you measure your own terms of success?
Success is not just about money, I measure my success by how healthy my relationships are, my mental and physical health in achieving success.
What does #BEYOUROWN mean to you?
Be your own true authentic self, choose to be an original in a marketplace full of copies and rejects.
Lastly, what is next for throughout the rest of 2018?
A business tour of the USA in November which includes celebrity interviews and a lot of networking opportunities with business tycoons and successful entrepreneurs. A youth conference in Africa and spending quality time with my family.