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Branding Is Your Business Ballgown By Jo Jo Smith

Branding Fairy Godmother, Jo Jo Smith, 46 from Birmingham believes that branding is more than a logo, she says “it’s your business ballgown” and like any made-to-measure item, branding should be tailored to you perfectly in appearance, style and fit.  “To build a successful business without a brand is like going to the business ball in just your undies!” says Jo Jo; “In order to stand out and project your business personality and passion – you need to dress for the occasion and this outfit needs to reflect your mission, vision and values. Your branding announces your pride and confidence and…

 

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