Companies around the world are investing heavily in their marketing strategies, but not all of these are investing in the right areas. One of the more notable areas getting investment has been WhatsApp marketing. Businesses see it as a cost-effective way of getting their brands in front of customers and generating more long-term revenue.
It’s easy to see why so many companies are investing in this. About 80% of messages sent through WhatsApp are seen within five minutes of it being received. It’s an almost guaranteed way of getting your products or services in front of potential customers. It’s even an effective way of having ongoing conversations with customers.
As per the infographic below, a whopping 68% of WhatsApp users say it’s the easiest way to get in touch with a business. You’ll fuel your sales and brand visibility because of it, generating more and more revenue. With how affordable this form of marketing is, it’s one of the more profitable ways to drive sales.
These users love to find out more about products and services through the platform, making it one of the more effective ways of getting in touch with your customers. It’s a one-on-one conversation between you and them, making it much more personal and effective.
If you’re interested in WhatsApp for business, it’s worth taking a deeper dive into a few statistics. Check out the infographic below to find out a little more. It could convince you to start investing in WhatsApp marketing more than you’d think. Give it a good look.
