In a world where women are increasingly taking on leadership roles, the path to success is often paved with unforeseen challenges and unique opportunities. Decision-making stands at the heart of effective leadership, and mastering it can unlock doors to innovation, resilience, and empowerment. Discovering a leadership style can take time, but with confidence, continuous self-development, and authenticity, it will become clear as individuals advance in their careers- Here Victoria Ansell, Managing Partner of Marktlink London explains.
Confidence is key
Confidence plays a pivotal role in decision-making. It influences how swiftly we assess situations, choose a course of action, and either execute decisions ourselves or delegate them effectively. Without confidence, leaders may find themselves stuck in cycles of overthinking and worrying excessively about external judgments or potential outcomes.
In times of self-doubt, a great question to ask is: “What would I do in this situation if I had 10% more confidence?” This question can help tap into inner assurances and enable you to move forward decisively. By focusing on abilities rather than external pressures (real or perceived), hesitation can be transformed into action.
Overcoming imposter syndrome
Imposter syndrome often accompanies confidence challenges, particularly in male-dominated spaces. A Hewlett-Packard study found that men will apply for positions when they meet just 40-60% of the entry criteria, while women tend to hold back unless they meet 80% or more. This even continues beyond the application process, with a KPMG study finding that 75% of female executives have suffered with imposter syndrome at some stage throughout their career.
Instead of questioning whether their qualifications and knowledge are sufficient for the role,
female leaders should focus on their strengths and leverage them. Equally as important is acknowledging what isn’t known. Leadership is not about being perfect or knowing everything; it’s about knowing and embracing your unique values and valuing the strengths of others.
The importance of personal development
The best leaders are lifelong learners. Leadership often takes individuals away from their initial areas of expertise, requiring them to adapt and grow. Investing in continuous personal development, whether through learning new skills, exploring new subjects, or working with a coach, ensures they remain innovative and adaptable.
Choosing a coach or mentor who aligns with one’s goals and values is essential. A good coach guides individuals in discovering their own solutions rather than simply providing answers. This approach builds a stronger foundation for future decision-making and personal growth. Remember that personal development is not a luxury, it’s a necessity for sustained success.
Authenticity and self-awareness
Effective leadership begins with self-awareness. Understanding personal values and principles enables leaders to make decisions that align with their authentic selves. Compromising these core beliefs, for whatever reason, can lead to professional dissatisfaction and disconnection.
Modern leadership embraces individuality, recognising that someone’s style should reflect confidence and authenticity rather than conforming to rigid traditional norms. Importantly, acknowledging personal weaknesses does not diminish leadership capacity; these vulnerabilities are part of a leader’s human experience, not a definition of their potential.
Leaders may feel the pressure to excel in every area, but it’s important to recognise that embracing vulnerability and authenticity is not a sign of weakness. In fact, one person’s vulnerability can be another’s strength – highlighting the true value of teamwork. Having this level of self-awareness can help individuals to stay grounded, focused, and confident in what they excel at, without being easily swayed.
Building a strong support network
A robust support network is a critical asset for women in leadership. As careers evolve, so do the types of connections and insights they require. Whether through peers facing similar challenges or mentors with years of experience, a strong network offers invaluable perspectives and encouragement.
Leaders should be strategic about networking, focusing on quality over quantity. Engaging in meaningful exchanges with one’s network not only provides solutions to challenges but also helps recognise personal achievements and the value brought to others. Supporting others in the network is equally rewarding, offering mutual growth and inspiration.
Empowering women leaders
The “Art of Decision-Making” underscores that leadership is not about perfection but about progress, learning, and self-awareness. By embracing positive changes, women can thrive in leadership roles and inspire others to follow in their footsteps.
