Lisa Callahan has been working with women who struggle with self-doubt since 2004. She was a Weight Watchers Coach for 14 years before becoming a certified transformational coach through The Health Coach Institute. 

Now the founder of Transformation for Real, as well as a success coach with The Health Coach Institute, Through her premium programs and her work offered as a success coach, Lisa helps women truly believe in themselves so they can change the world.

Lisa, has your typical day altered much throughout 2020 than it previously did back in 2019?

Yes, I have changed my day up so that I only coach during typical business hours 9-5 and have gotten way busier — which is a great thing!

Have you since expanded or reached any new milestones that you set out to achieve?

When we spoke last, I was creating my first workshop with a fellow coach. We ran that in early October, in Chicago. It was our ‘Q4ward Workshop‘ to help women create the best year-end results so they don’t have to have to reset with a New Year’s resolution in 2020.  It was a great success and we look forward to hosting it again for others in the future.

What is your current business philosophy?

Last Spring my focus was on helping women have a healthy relationship with food and life, but as I looked at the whole of my clientele, I realised that was just a symptom of what they were dealing with.  My clients come from a place of not believing in themselves.  Whether it is around weight loss, relationships, or business.  So now my focus is on working with women who are plagued by self-doubt.  I help them believe in themselves.

Is your business plan still reflective of your business today or has it altered as you have grown?

My new business plan is to only offer premium programs.  I have limited space to take on new clients, so I want to work with women who are coachable, who want to make changes in their life and are open to trying new things, that might feel a little scary.  To that end, I have two programs I offer:  

  • ‘Goodbye Negative Self-Talk!  Hello, Everything I Want!’ Here you will know, 100% mind, body, spirit, that you can achieve anything you set your mind to.
  • ‘You Can Do This.’ Living your best, most authentic life due to goal-setting and achievement month after month.

Have you encountered any challenges or faces any business building carries since we last spoke?

Only the lack of time, which I consider a champagne problem. With my personal practice, Transformation For Real, and my work with the Health Coach Institute, my days are packed with full-time coaching, helping others get out there to change the world.  So, I am not complaining.

One key piece of advice for starting a business in today’s world?

Know your own ‘why.’  If you don’t know why you are doing this, then when times get hard it will be easier to give up.  If you know deep down why you are doing what you are choosing to do this, then you can call on that for strength and perseverance.

How are you continuing to redefine success?

Watching women change their lives. I had a client say to me the other day, “I know this is what you do, but I just wanted to say thank you, because I am doing things now and showing up in ways I truly did not think was possible for me”

Are you seeking any new professional mentorship or guidance for 2020?

I have great networking groups to which I currently belong and seek mentorship through those.  

Finally, what can we expect from you throughout 2020 and what is your main focus?

My main focus for the end-of-year is the same focus I created for the Q4ward Workshop — to have the best finish to 2019 and to the end of this decade, ever. I want to wake up on January 1st, 2020 with no resolution because I am already killing it.



Instagram: @transformationforreal_2019

Facebook: https://www.facebook.com/transformationforreal

LinkedIn: https://www.linkedin.com/in/lisa-callahan-health-coach

Website: http://www.transformationforreal.com


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